More than 40 startups pitched their stalls in Food Makers hall at Maker Faire Rome 2016. They represented the very best in the world of food innovation
More than 100,000 visitors to the Maker Faire were treated to cutting edge experiments that the young talents brought from around the world. One year after from farm to fork, as the hall was named, we decided to catch up with some Food Makers to relive some of the highlights of last year as well as to learn about what they’re up to now. 4 young people, 4 disruptive projects presented in 2 different articles and an enormous desire to innovate: we couldn’t wait to see them again!
Mattia Nenetti, founder of Wenda
Mattia Nenetti is the founder of Wenda, a startup that works on developing innovative solutions to the global wine market. By employing the Internet of Things to devise programs that are customizable to actors throughout the production chain, the company produces packages comprised of a device, an app and a platform, all of which can be tailored to a client’s needs.
Q. Hi Mattia, nice to meet you here! How would you describe your experience at Maker Faire Rome 2016?
A. Hi everybody, I’m so glad to share with you my experience! Maker Faire Rome is a real way to get your hands on innovation, and I mean that literally! Fellow makers combine their passion for the digital world with physical products. It’s not really that surprising that the Maker Faire is known as the world’s biggest ‘show and tell’!
Q. Great! How did the Maker Faire Rome benefit your project?
A. It was incredibly useful for us: it was there that we connected with a company who later became our partners. This has allowed us to change our offerings considerably in the past year.
Q. How has your project evolved, one year after the Maker Faire Rome?
A. As I mentioned, the most important change is that we are able to offer a much more diverse catalogue of products and services. We have begun to work on Unique, a device that attaches to the neck of a wine bottle and informs the user of the integrity of their wine by certifying the origin and provenance of each bottle. This goes a long way to helping fight counterfeiting and it also helps to monitor the wine itself so that it remains suitable for drinking. Unique is an ideal solution for fine wine consumers, whether they are collectors or investors. We’re very close to concluding an agreement with the Isola di Giglio winery over a bottle of wine valued at 10.000€. We’re also in the development stage of Jodyn, a logistical device that will be incredibly useful in the production chain. Starting from cases of 6 or 12 bottles and going all the way up to pallets and containers, Jodyn monitors all of the conditions for optimal wine storage and accurately traces the delivery of the cargo from start to finish. This product is not only useful for wine, but can also be used in fruit and vegetable transport and logistics. The progress we’ve made in the course of a year is really remarkable!
Irina Vetere, co-founder of By-ento
Irina Vetere is the co-founder of By-ento, a startup that breeds insect species that creates an efficient production thread for this emerging food technology. Harnessing the molecular and nutritional benefits that can help to satisfy the growing agri-food demands, the company is developing productions and commercial opportunities that are very amenable to franchising.
Q. Hi Irina! We met last year and now here we are again! Tell us about your experience at #MFR16: how would you describe it?
A. Hi guys! Maker Faire Rome is an event with an extraordinary international reach, which allowed us to live up to the motto of “Think Globally, Act Locally”!
Q. How did the Maker Faire Rome benefit your project?
A. Thanks to our participation at the Maker Faire Rome we were able to disseminate questionnaires that allowed us to collect valuable feedback on our products. We were also able to engage in an important dialogue with our fellow participants about the larger consequences for sustainability in a production chain that relies on raising insects as its main function. For us, this was a very useful conversation to have.
Q. Great! And how has your project evolved, one year after #MFR16?
A. Well, a lot has changed! We are among the winners of the Er. Rsi 2016 prize for responsible innovators, which is linked to the “2030 Agenda for Sustainable Development”, a plan of action for individual and global prosperity outlined in September 2015 by the 193 Member States of the United Nations. We’ve been in Silicon Valley establishing some wonderful contacts, giving our project more focus and precision as we move forward. Plus, we have finally opened our first farm in Ventimiglia with an 800 square meter greenhouse!
And that’s all for this first part. Who will be the nexts? Don’t miss our next article about the Food Maker Champions of Maker Faire Rome 2016!
The Future Food Institute is partnering with Maker Faire Rome – The European Edition 4.0 for the curation of the agritech and food tech pavillon. It is an Italian-based non-profit organization with global horizons that aims to build a more equitable world through enlightening a world-class breed of innovators, boosting entrepreneurial potential and improving agri-food expertise and tradition.